Friday, October 16, 2009

IVD Takes Over Shipping, Sales for PURE PLAY Media


A testament to their industry reputation and performance over the past 25 years, International Video Distributors executives are pleased to comment on the strategic sales and shipping partnership with PURE PLAY Media.

“We are not taking over PURE PLAY Media, nor are we buying the company. We’ve simply forged a symbiotic relationship whereby PPM will essentially tap into the experience and contacts of our coast-to-coast sales representatives,” adds Alexandra H., IVD’s Public Relations Manager.

“PURE PLAY Media came to us looking to enhance their Direct To Retail business model, as they are well aware of the strength of our sales force and the proven track record of IVD’s advanced shipping procedures,” says Pete G., IVD’s East Coast Sales Manager.

The new sales and shipping arrangement begins November 1, 2009. PURE PLAY Media customers will see a seamless transition and IVD expects neither interruption in the ordering process nor delays in shipping of PPM video products. “Our sales reps are excited to start pitching the wide-array of PURE PLAY content to our thousands of customers across the US. The PURE PLAY catalog offers some incredible niche studios like Seymore Butts, Naughty America, Homegrown, Private, The Score Group, Silver Sinema, Hundies, Swank Digital, Cousin Stevie, Asia Bootleg, Pink Moon Digital, Suite 703, Immoral Productions, Edwards James and Pink Lotus.”

Both IVD and PPM believe this partnership will only enhance sales and strengthen customer loyalty. Says PURE PLAY Media CEO, Richard Arnold: “Collaborating with IVD does not affect our DTR business plan. We’re making it easier for our long-standing retailers – from brick and mortar customers to large store chains – because most of them are current IVD customers, as well.”

“Customers recognize our fill-rate is among the highest in the industry, and we’re recognized for our high-tech shipping and delivery processes. Plus, we’re able to offer incredible incentives to our retailers thanks to our buying power. We will be able to give existing and new PURE PLAY customers special mix pricing, sales specials, and more. Additionally, we welcome these new buyers to attend IVD’s innovative sales seminars featuring new product demonstrations from our vendors. That’s just one of the many perks of having a business relationship with IVD,” adds Pete G.

Current PURE PLAY Media customers looking for additional details on how IVD will better serve their video needs can email welcome@ivd1.com. Log onto your account at www.ivd1.com to place your DVD order now!

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